Introducing: Calibrate C+ Powder-to-Liquid Serum

A thoughtfully formulated serum that solves Vitamin C's stability and irritation issues!

Customize the concentration so you get your perfect, freshly-mixed dose every time.

Calibrate C+ is an antioxidant treatment serum, not just a Vit C booster.

Calibrate C+ contains 2 forms of Vitamin C plus a host of skin-loving ingredients like hyaluronic acid, licorice and Cica to keep your skin calm, nourished and supported.

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Introducing: Jewelry from Hokubijou

Hokubijou Founder Lauren Amacher has been creating since birth.

Her handcrafted jewelry is inspired by the blooming, vibrant and humbling beauty of her Hawaiian home.

Each piece is lovingly crafted by hand and is as unique as the person it adorns.

I'm so excited to share Lauren's earrings and necklaces with you.

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HELLO calm, clear, healthy skin!

Clean plant-based skincare founded on over a decade of research and testing to target the 2 processes that mediate most skin conditions: inflammation and skin barrier dysfunction. Calming inflammation and supporting skin barrier repair can provide relief from dry skin, eczema, rosacea, acne, keratosis pilaris and many other skin conditions.

Love from the Professionals

Meet the Founder

Welcome friend, I'm glad you're here! I'm Rachel Powell - scientist, outdoor enthusiast and founder of THE WILDNESS (formerly BEAUTY IN THE Raw). I've struggled with sensitive & reactive skin since birth and understand how frustrating and demoralizing it can be. I'd love to tell you about my journey and why a different approach to skincare may be the solution you've been searching for.

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Contact Rachel

I'm here to help!

Receive personalized help with skin issues, join the beta testing program or get answers to product questions.

20% off first purchase!

Useful info to kickstart the healing and keep your skin calm and clear.

Be the first to know about sales and new products in our beta testing program.